The Pink Lotus Brassiere Boutique | Application Preview
The Pink Lotus Brassiere Boutique is seeking government grants to support various business expenses such as lease payments, utilities, insurance, building maintenance, certification costs, inventory, marketing, website development, and staffing.
Their five-year growth plan focuses on enhancing marketing efforts, launching a website, engaging with the community, and expanding their range of bra styles and sizes. They specifically aim to serve post-mastectomy women of color who require breast prosthetics, emphasizing the importance of certified staff in their operations.
Funding is crucial for the boutique's mission, which includes educating women at higher risk for mastectomies due to cancer. Owner Chauntyse Oglesby, an RN with personal experience in the matter, aims to empower the community through education related to prevention, risk identification, and mammogram awareness, alongside providing retail support for post-operative women.
In terms of competition, their primary rivals include Expressions of Hope and Renew Boutique and Spa, which are linked to local hospitals, and Personal Touch Apparel and Spa. The Pink Lotus differentiates itself by adding an educational component tailored for high-risk women and is committed to community involvement, making it unique in comparison to its competitors.
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General Information
Business Registration Number: 5224859
Location: Dayton, OH, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: YES
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Funding Usage
Funds will be used towards business expenses include lease, all utilities, insurance, building maintenance, certification costs, inventory, marketing material, website development and maintenance, retail inventory, and staffing acquisition.
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Business Plan
Over the next five years, the growth plan for The Pink Lotus Brassiere Boutique includes stronger marketing to build public awareness, addition of a website, community education and engagement, and broadening the selection of bra styles, colors, and sizes for our customers. Our audience includes post masectomy women of color who have survived cancer and are going forward requiring breast prosthetics so having certified staff is imperative to the growth of our business. Fund administrators, grant writers, private funding and investors should award The Pink Lotis Brassiere Boutique the requested funds because our mission includes education to a community of women at a higher risk of having masectomies as a result of cancer delayed treatment. We want to include an education piece for prevention and risk identification, mammogram education, in addition to having the retail store for post operative women. Being nurse owned as well as having a mother that underwent a bilateral masectomy following a battle with breast cancer, our owner, Chauntyse Oglesby,RN, is striving to be a force in her community. With an educated community we have strength. Pink Lotus Brassiere Boutique would appreciate the opportunity to be an imperative part in this journey.
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Self Identified Competition
Our top 3 competitors include Expressions of Hope and Renew Boutique and Spa who are both affiated with and located within local Hospitals. Personal Touch Apparel and Spa is a freestanding privately owned business. What makes The Pink Lotus different from our competitors is that we have included an educational component for a high risk population in addition to the retail store. We also have a plan for community engagement and involvement.
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Contact Applicant
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