UPCELTO Event Promotions | Application Preview
UPCELTO Event Promotions is seeking government grants to fund various operational costs, including venues, equipment, and permits, aimed at encouraging community health and fitness participation. The initiative is designed to boost tourism and positively impact local economies.
The business plan focuses on penetrating underserved markets by adopting a more inclusive approach, targeting everyday individuals rather than just athletes. UPCELTO aims to shift public perceptions about fitness through increased social media marketing and technological innovations like RFID tracking.
The justification for funding lies in UPCELTO's commitment to promoting health and fitness awareness. The company emphasizes the importance of preventative medicine to enhance community well-being, advocating for balanced lifestyles through moderate exercise, nutrition, stress management, and healthy habits. The founders believe in empowering individuals to take control of their fitness journey.
UPCELTO faces competition from local event management companies, such as Running Zone, First Coast Sports, and Celebration Sports, which primarily support events in specific regions. However, UPCELTO differentiates itself by promoting a broader message that transcends geographical limitations, asserting the belief that if they meet community needs, people will engage and participate.
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General Information
Business Registration Number: 86-1403760
Location: Edgewater, FL, United States
Length of Operation: 3 months
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: NO
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Funding Usage
It will pay to cover our cost of the venues, equipment, and permits to encourage people to get active and start positively impact their health and fitness. This will bring communities more tourism and positively effect income of the local market.
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Business Plan
We want to better market our business to start emerging into unsaturated markets. We want to have an inclusive market instead of exclusive. Our target group is the average human not the athlete. We want to change the mindset of the layman. When we have the funds, we would spend more money on social media and get behind technological advances such as RFID tracking. We are a company based on values. We want to raise awareness of health and fitness. Preventative medicine is the key to our future by keeping people out of the hospital. This can be achieved by moderate exercise, balanced diet, stress management and healthy life habits. Our business supports and encourages a well-balanced life. We want investors to invest in the million dollar idea that anybody can take control of their life and fitness.
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Self Identified Competition
Our top 3 competitors are : Running Zone, First Coast Sports, and Celebration Sports. They are all event management companies but none of them put on the events. They just aid in the events. They each have a geographical location that they stay in. We are different than all of these because we support an idea, not just an event. All of the competitors only support a given area in Florida whereas, we support all of Florida. We go where the people want. There is an old saying, "If you build it, they will come. "
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