Fire Doll Inc | Application Preview
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General Information
Business Registration Number: 87-2546311
Location: Champaign, IL, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: $250k to $500k
Annual Gross Expense: $250k to $500k
Open to Loans: YES
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Funding Usage
We are currently behind on rent and utilities. We are barely making payroll. We cannot order materials for our busy season which started September 1st. The funds would be used to catch up 4 months of back rent, then cover the rest of the year ($28,000 for rent). We would also get materials for the holiday season coming up ($10,000-$15,000). Any remaining would help cover payroll and miscellaneous expenses.
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Business Plan
We are moving more into wholesaling nationwide, including Amazon and applying to larger markets through companies like Target. We are hoping to add a larger production facility in the coming years to accomodate larger volume. We would like to invest in a stronger marketing strategy once we are caught up with expenses to expand all revenue streams; in-store retail, online retail, events, wholesale, custom wholesale, and subscription boxes. We are an award winning woman-owned business that has created 5 jobs in our community and with our anticipated growth we hope to add many more. We are a fixture in our city's downtown, winning a Champaign County Tourism Impact Award in 2022 for our contributions to tourism here. We are an Illinois Made Program inductee and represent our city and state as a top tier artisan maker and tourism experience. We have grown from $25,000 annually to $500,000 since 2020. We are a pandemic start-up that was created in an attempt to make ends meet during work loss and we grew very quickly. We have a strong brand and are working hard to continue building it.
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Self Identified Competition
We do not have any local competitors. Nationally we have Yankee Candle, Bath & Body Works, and P.F. Candle Co. Though we very much exist in our genre of candles that sets us apart from these. Our brand and aesthetic are artisinal, quirky, and heart-warming, but accessible.
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Contact Applicant
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