Zymosi Inc | Application Preview
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General Information
Business Registration Number: Zymosi
Location: Chicago, IL, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: $500k to $1M
Annual Gross Expense: $500k to $1M
Open to Loans: YES
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Funding Usage
We are expanding rapidly in the Midwest and East Coast. We need to bring production in-house to handle the new volume. We already have a facility, which is built, but we need to improve our bottler to increase the number of bottles we can bottle per second. We need to add new farmers to handle the new volume. We need to add extra vats, we currently have 3 vats, but we need a 3rd vat to help with the volume. Most importantly, we need to add workers to help handle the volume and deliveries to new stores and distributors.
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Business Plan
Zymosi has been around for 3.5 years; we have gone through all the trials and tribulations that all small businesses go through. We have learned much in the last 3.5 years and are ready for growth. With our production facility, we are already heading in the right direction for growth. Our production facility will allow us to 7x our production per week. It will also ensure that our quality is always there. We launched distribution with McMahon Farms distribution in New York in June of 2024, allow us to spread the joy of Zymosi to the biggest market in America, and we have been steadily growing each month. We are launching with CPW (Coop Partners Warehouse) first week of November 2024, to reach stores in SD, IA, WI, MN, and Northern MI. We are expanding within Whole Foods, with Fortune Fish & Gourmet distribution, which will not only allow us to service more Whole Food stores in IL, WI, and IN, but will allow us to go after more accounts in the midwest that Fortune services in the midwest. With our foundation being set with our production facility and distributors in the midwest and east coast. Our goal moving forward in 2025 is to add more stores in the Midwest and New York/New Jersey/Connecticut through our current three distributors and to focus on bigger chains such as Sprouts, Natural Grocers, and Fresh Market. While also furthering our store footprint within chains such as Whole Foods and Fresh Thyme Market. 2026, the goal is to add more farmers to service more stores. If we do our job in 2025, we should launch in Sprouts, Natural Grocers, and Fresh Market. The goal is the same every year, add farmers and add more stores...rinse and repeat. Each year, we want to take as much market share away from Lifeway as we can. When we control the market, we can introduce other products under the Zymosi brand. The goal is simple: right now, add stores, add farmers, and take away as much market share from Lifeway as possible every year. Rinse and repeat this for the next 5 years. The first 3.5 years of Zymosi were a massive learning curve. I came into the food industry from a logistics industry with zero knowledge about the industry, and there were plenty of bumps and bruises. We got through the tough times. We have figured out all the nooks and crannies while growing yearly. We are set in a position of growth. Everything is finally set up for us to double year over year for the next 3-5 years. As I mentioned earlier, keep adding stores and keep adding farmers. Rinse and repeat.
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Self Identified Competition
Lifeway, Maple Hill, Kalona Supernatural, and Alexandra are our top competitors. These are the leading companies you will see all across America. Lifeway is the biggest one; they control most of the market and have a significant presence on the shelf. Lifeway is the only company focusing mainly on kefir, while the rest have many other products. Dannon currently offered to buy Lifeway at $283 Million. I'm unsure which direction Lifeway will go if they get bought up by Dannon. My opinion does not change that Zymosi could become the biggest kefir supplier in North America and take the #1 spot from Lifeway. There are a few things that make us different. 1. We work directly with local dairy farmers. Farmers are the soul of our business; they allow us to make the most delicious quality kefir on the market. We prefer to work directly with farmers; we pay our farmers directly, allowing us to skip the creamery, for the farmer to keep all the profits to themselves. It also allows us to ensure that the farmers follow regenerative farming practices, which enables us to source the highest quality milk. Happy Cows, Quality Milk. 2. We have a high-quality, delicious product at a competitive price point that anyone can enjoy. 3. In a world where our food has become a science project, we are focused on creating a clean, simple product that is healthy and delicious. We are proud of our straightforward approach, which we call simplicity at its finest.
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