ECGMadeEasy LLC | Application Preview
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General Information
Business Registration Number: 93-2955447
Location: SPRINGFIELD, VA, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
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Funding Usage
Funding will be used for: - Marketing services to promote class to nurses - Videography services to promote business on sites like YouTube, Facebook, Instagram, etc. - Annual fees to CorpNet, a business licensing and compliance service - Subscription to Zoom for class presentations - Laptop desk and lighting - Payments to Stripe to accept online payments - Site123 website maintenance - CPA fee for business tax filing - Business cards - Repairs/upgrades to computer performance as needed
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Business Plan
The business plan will expand to nursing schools to proactively reach students before graduation. The expansion includes hospitals and contract nurse agencies to prepare nurses for changing assignments and jobs where ECG knowledge is tested. Physicians' offices and outpatient clinics' nursing staff are also part of the plan. I have recognized a need for nurses to become more familiar with recognizing and interpreting abnormal heart rhythms. This in turn will help close a gap in nursing knowledge. As an experienced nurse educator, I can communicate the content effectively and succinctly, and with a live online class, I can answer questions and provide real-life examples to enhance learning and retention.
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Self Identified Competition
1. ECGacademy.com Content spread out over several videos. Monthly or annual subscription is required to access videos; my class is a one-time, 4 hour class with one fee; no recurring payments. 2. futurelearn.com The nursing track does not offer ECG class 3. Medmastery.com The primary audience for the Medmastery ECG content is nurse practitioners, and physicians, not nurses. During COVID, I developed skills in teaching through Zoom. Teaching in real time allows me to interact with the class participants, answer questions in- depth, and provide participants with a higher level of class satisfaction. Also, when I teach the live ECG class at GW Hospital, I also simultaneously Zoom the class with a sister hospital in Texas.
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Contact Applicant
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