She Sassy Hair & Beauty Supply | Application Preview
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General Information
Business Registration Number: She Sassy Hair & Beauty Supply
Location: Beaumont, CA, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
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Funding Usage
With this grant, I would focus on enhancing the aspects that truly set us apart from our competitors. A significant portion would go toward increasing our inventory budget, enabling us to stock a wider variety of products at competitive prices. This investment would help us stay on top of trends, providing the latest in beauty and hair care while keeping costs affordable, so our customers always find what they need without breaking the bank. Additionally, I would allocate funds toward creating a more welcoming and engaging shopping environment. This includes updating product displays, organizing the layout to make it easier for customers to find items, and even enhancing lighting and decor to create a positive shopping experience. I’d also invest in staff training, so each team member can provide knowledgeable, personalized recommendations, further strengthening our bond with the community. This funding would allow us to build on our values of affordability, variety, and community-focused service, ensuring we remain a go-to resource that our customers can trust and rely on for quality products and a supportive shopping experience.
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Business Plan
Over the next five years, I aim to establish my beauty supply store as a community cornerstone. First, I plan to expand the physical space, allowing room for a wider variety of products and a more comfortable, welcoming shopping environment. This additional space will enable us to stock items for all hair types, ensuring that everyone in our community can find products tailored to their needs and feel truly valued when they step into the store. My long-term vision is to create a safe, inclusive space that brings people together and makes them feel cared for. As the only beauty supply store in our city, I’m dedicated to building a unique experience that goes beyond products. I aim to introduce a line of wigs specifically for customers dealing with medical conditions that impact hair growth, offering them a place to find quality wigs with empathy and understanding. This growth plan is about more than expansion; it’s about strengthening community bonds and meeting needs that have long gone unserved in our area. This grant would be a key step in transforming this vision into reality.
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Self Identified Competition
Our top three competitors include a local beauty supply store, Sally Beauty, and larger retailers like Walmart. The local beauty supply store, although conveniently located, has been established in the area for some time but often receives complaints from the community. Customers frequently express dissatisfaction with its lack of trending products and high prices, which creates a demand for a beauty supply store that is both affordable and up-to-date with popular items. Sally Beauty, as a well-known national chain, has significant brand recognition but often tailors its product selection to a non-Black audience, leaving gaps in options for textured and curly hair types. This focus presents an opportunity for my store to cater more inclusively, providing options for customers with diverse hair needs. Walmart, while offering some beauty products, has a limited selection, often lacks specialty items, and sells at a higher price point for quality brands. This limitation prevents Walmart from meeting the needs of customers looking for affordable, specialized hair care products, particularly for Black hair. By focusing on affordability, a diverse product selection for all hair types, and customer service rooted in community care, my store stands out as a unique resource tailored to meet the specific needs and preferences of our community. What sets us apart from our competitors is our genuine commitment to the community we serve. We prioritize affordable prices to ensure that our products remain accessible to everyone, unlike some of our competitors who have been criticized for high pricing. Our approach goes beyond transactions; we build relationships with our customers by engaging in meaningful conversations to understand their needs and preferences. This personalized approach allows us to recommend products that best suit them, creating a welcoming environment where everyone feels valued. Additionally, we offer a broad variety of products for all hair types and make a consistent effort to stay current with trends, ensuring that our customers always have access to popular, high-demand items. This combination of affordability, personalized service, and a diverse, trend-focused selection makes us a trusted and unique resource for our community.
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Contact Applicant
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