Voice of Logic Coaching Services Co Ltd | Application Preview
Voice of Logic Coaching Services Co Ltd is seeking government funding to acquire an existing martial arts school in Stockbridge, GA. The funding will cover the purchase of the business, start-up costs, and create a marketing plan aimed at recruitment and future expansion when the current lease ends in 18 months. The lead instructor, a business partner at Voice of Logic, has been involved with the school since 2010, which has a solid customer base—95% of current clients are already students at this studio.
The business intends to grow through targeted marketing to local elementary and middle schools, offering karate programs, coaching and mentoring, tutoring, after-school care, and summer camps. There are also plans to introduce wellness classes like kickboxing, pilates, and yoga for adults and their families.
The application highlights the extensive 40 years of experience of the business partner in the martial arts industry and the unique philosophy behind their coaching program that emphasizes personal development. The program aims to guide children in transferring their video game work ethic to key life skills, including academics and leadership.
Funding will be directed towards transportation for summer and after-school programs, teaching materials, social media marketing, and various operational needs for the karate program. A focus is placed on addressing child and adult obesity, as well as internet safety.
The competition includes state-funded programs, well-funded taekwondo franchises, and non-profits providing similar services. However, Voice of Logic emphasizes a creative approach rather than direct competition. Their karate program promotes a comprehensive learning experience, featuring unique offerings such as bully prevention seminars and academic support. The application argues that investments in their program will foster a culture of excellence for students and their families, distinguishing them from competitors.
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General Information
Business Registration Number: 46-1457415
Location: LAWRENCEVILLE, GA, United States
Length of Operation: 8
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
Funding will be used to purchase an existing martial arts school in Stockbridge GA. This funding will provide for the purchase of the business and start-up costs, develop a robust marketing plan for recruitment, cover expenses and future expansion to a new facility once the current lease expires in 18 months. My business partner has been the lead instructor at this school since 2010. The current owner has offered us the first opportunity to buy this business before he opens the sale to the general public. Currently, 95% of our existing Voice of Logic Coaching clients are students under contract at this martial arts studio, so the school already has a very loyal customer base.
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Business Plan
We plan to grow the business by implementing a robust marketing plan that will target the local area including elementary and middle schools in the Stockbridge area offering karate programs for all ages, coaching and mentoring programs, tutoring and after-school care as well as a summer camp. In addition, we plan to offer wellness classes (kickboxing, pilates, yoga) to adult students and their families. For the last 40 years, my business partner has been involved in the martial arts industry. Through this experience, he developed the philosophy behind the Voice of Logic Coaching program that has helped countless individuals meet and exceed their goals. Our passion is personal development through first impression training - helping kids find their voice. Ultimately, we encourage kids to transition their video game work ethic over to the major areas of their lives: academics, social skills, problem-solving skills and leadership. Investors should invest in our program because it will be a full-body learning experience program that promotes discipline, personal development, mental and physical health. To serve the community effectively, certain funds will be allocated for transportation to support the summer and after school programs. The enrichment and coaching programs will require funding for events, teaching materials and marketing. Funding for social media marketing is essential to reach potential clients within a 20-mile radius of the school. The funding for the karate program will go towards equipment, uniforms, POS, mobile application technology and marketing. Our program will also address child and adult obesity as well as internet safety.
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Self Identified Competition
1. State-funded programs that support neighboring community centers. These programs provide transportation services during the school year for after-school care as well as offer field trips with covered meals during the summer. 2. Taekwondo schools that receive massive organizational funding and marketing from their franchise owners. 3. Non-profit organizations/sports camps that provide transportation, meals and enrichment programs. Our primary goal is creativity not competition. We will focus on what our competitors do not offer rather than competing with what they do well. Our karate program is and will continue to be a full body learning experience that goes far beyond just kicking and punching. Unlike our competitors, we will offer programs like bully prevention seminars, orator programs and academic study groups. Private funding organizations should invest in our program vs. our competitors because the funding will be used to create a culture of excellence for students and their families.
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Contact Applicant
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