Cheryl | Application Preview
Cheryl's government grant application outlines her plans to secure funding for the rebranding and launch of her organic skincare and bodycare lines. The funding will be dedicated to formulation, product launch, website development, and manufacturing processes.
Her business plan focuses on revenue growth over the next five years driven by customer sales, an enhanced online presence, and global social media engagement, supported by a global coach. Platforms targeted include Facebook, Instagram, TikTok, LinkedIn, podcasts, and YouTube.
Cheryl argues that her business presents a compelling investment opportunity due to strong profit margins, a rising consumer inclination towards non-invasive cosmetic procedures and organic skincare, and a broadening target market that appeals to men and older demographics. She emphasizes the current focus on self-care and aesthetics as contributing factors for potential high returns, even during economic downturns.
In terms of competition, she identifies local businesses such as Eau Claire Body Care, Beauty Elite, and Seven at River Praire, as well as organic skincare lines like Repachage and Osea. Her competitive edge lies in her unique approach of using her own organic products, which are chemical-free and aimed at promoting wellness and healing.
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General Information
Business Registration Number: 393720513
Location: Chippewa Falls, Wi, United States
Length of Operation: 11plus
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
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Funding Usage
The rebranding and launching the organic skincare and bodycare lines to expand my business. formulation, product launch, website, manufactoring.
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Business Plan
The growth in the next 5 years will be from customer sales, wesite and from global social media with a global coach. (facebook, instagram, tiktok, linkin, podcast, Utube). Investors should consider the invest in a strong growing high profit margins, increasing consumer demand for non-invasive cosmetic procedures and organic skincare, a growing target market (including men and older demographics), and resilience to economic downturn. Rising focus on self-care and aesthetics making it an attractive market with potential for significant returns.
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Self Identified Competition
The top competitors are for local business: Eau Claire body care, Beauty Elite, Seven at River Praire. Organic shincare lines with seaweed Repachage, Osea. The difference from the competition is that I would be using my own organic skincare products that would sustain the wellness process in healing chemical free.
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Contact Applicant
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